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Benchmarking and The Building of A National View of Mobile Experience

Building on our experience with nationwide testing and benchmarking projects, we’re proud to be a part of Smartphone magazine’s recent benchmarking project across Germany. Working alongside Dalmus Consulting, we provided our AutoMobile drive test units to evaluate the country’s three largest mobile network operators.

The AutoMobiles travelled over 15,000kms around Germany rating Deutsche Telekom, Vodafone and O2 across metrics including video, gaming and voice experience as well as data speeds, coverage and customer sentiment. The hundreds of thousands of data points collected in just a matter of months helped to provide independent insight into service provision for German consumers.

For more information, see our accompanying video or learn more via the links below.

Click here for the report from Smartphone Magazine

Click here to learn more about AutoMobile

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References  
- 72% of customers will share a positive experience with 6 or more people – Esteban Kolsky
- 1 in 3 customers will leave a brand they love after just one bad experience while 92% would completely abandon a company after 2/3 negative interactions
-  PwC 40% of consumers now prefer self-service over human contact – Steven Van Belleghem  

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