Since 2007, Metricell has worked with network operators at the forefront of mobile technology within planning, optimisation and CEM requirements. Our solutions serve to break down the barriers of insight into subscriber-centric network performance and empower everyone from customer service agents to network optimisation specialists to gain fast, detailed and real-time information about their networks.
To understand true Quality of Service (QoS), network operators are moving away from relying solely on site statistics and are instead placing an emphasis on continuous customer and location-centric monitoring. Our approach to test and measurement places cost-efficient and user-friendly tools into the hands of drive testers, optimisation specialists and engineers to help them start improving their networks in a way that directly benefits subscriber experience.
With network operator's infrastructure growing in size, diversity and complexity,there is a crucial need to be able to understand exactly where subscriber experience is at its best or its worst. But getting the data needed to paint this picture is where the real challenge begins. In our experience, internal requests for network intelligence can take weeks if not months to fulfil, meaning real-time insight into the current state of networks becomes increasingly difficult to achieve.
Network operators need to continually understand and improve their offering from a subscriber experience point of view. Our technology can turn any mobile application into a crowdsourcing device which will invisibly upload a wide range of anonymous experience data directly to the cloud. This has helped our operator customers build large-scale and highly-detailed experience maps across their geographies and minimise resource-intensive testing practices such as drive testing.
Whether through customised mobile apps, contact centre software, chat bots, digital voice assistants or live service checker capabilities, we can help network operators get live service information to their customers faster and via the channels they prefer.
In recent years the role of the tower company has become integral to successful expansion. Where tower companies decide to place their infrastructure has a direct effect on the level of its success for network operators. Our experience in the large scale analysis of network performance can help to gain the information required to visualise coverage notspots and pinpoint the exact locations where new towers can drive the greatest possible value.